“Ef, It’s Not Rocket Science! That was what Rome Chopra (my Boss, CEO, and, yes, friend) said to me a few months ago as we were discussing a micro-strategy related to a potential marketing tactic for Ziplyne. “Of course, it’s not Rocket Science,” I thought. And then another thought took over…”Why the heck do people […]Read more
“You can only be truly accomplished at something you love.” Maya Angelou Maya Angelou’s words resonate strongly with me and I hope she was right because as my co-workers will attest, I love UX/UI and it is a major part of my life in 2020. But it wasn’t always…at least not in a way that […]Read more
In my years of inside sales, I’ve learned that you’re only as good as the list of contacts you have. A list of good, clean, targeted contact data is almost as good as the oxygen we breathe. Without it, we’re looking around for prospects aimlessly… where it can seem like we’re dialing into space – […]Read more
What’s in a name? Well a lot apparently. Notwithstanding Juliet’s famous rhetorical question of Romeo, Team Ziplyne is firmly on the side of industry experts who believe that strong branding is a key ingredient for long-term success. There’s a reason why certain URLs command seven figures, while many others are available for the price of […]Read more
It’s a very special day for us at Ziplyne as we launch our blog: “Let’s Soar!” (more on why we chose that name in a future piece 🙂 ). Twice a month, we’ll aim to offer you fresh, fun content from a ranger of internal and external authors, but for our initial piece, I wanted to write […]Read more
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